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Zero to One is Not a Metric
The first sales don't come because you deserve them. They close because you outlast the skepticism. Nobody wakes up excited to buy from a company they’ve never heard of, run by people they've never met, selling a product they haven’t seen.


Fuel & Friction
Fuel drives momentum. Friction, however, slows everything down. Organizations often err by focusing solely on fuel.


The 70-25-5 Pyramid - Maintaining the Right Balance
An organisation that directs most of its resources toward execution advances. One that allows bureaucracy to bloat will descend into ...


Defining First
Definitions shape and guide interactions and provide a foundation for comprehension, allowing us to seek and establish alignment.


Redefining Value with Disruption
Disruptive technology is the enabler, but disruptive innovation is the transformation that reshapes markets and creates new value.


Shaping Outcomes Through Negotiations
After years of negotiations I've realized that mastery in negotiation is impossible. You can shape your outcomes through negotiations.


Action Resolves Uncertainty
Why do we hesitate? What keeps us tethered to uncertainty? And how can we learn to embrace action?


First Worm or Second Mouse?
The balance between seizing opportunities early and recognizing when to step back, wait, and act more precisely.


New Faces, Same Stories
There's a prevalent belief that the challenges faced are unprecedented and specific to us or our field alone.


Communicating What You Mean
Simple and direct communication is more than just speaking; it’s about delivering messages directly and respecting your time and others.


Paradoxes
Paradoxes teach us to recognize and accommodate ambiguity, strengthen adaptability, and balance judgment and strategy.


Speaking Truth to Power
Speaking the truth is not about offering dissent or critique but about holding those in power accountable to reality.


Gameshow or Showgame Strategy?
In the game, you decide based on strategy and goals, adapting to market forces. The rules may change, but the foundation stays.


How Did You Go Bankrupt?
Achievements and failures are built gradually, leading to a tipping point where change accelerates rapidly - sometimes to bankruptcy.


A Progressive Sustainability Culture
Progressive Sustainability is about an environment where every decision and strategy is aligned with the market's needs.


Mistakes in Strategic Planning
Studies show that companies with strategic planning and execution processes outperform by greater than 70% in revenue growth and profit.
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